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September 19, 2023

What is D2C?

In today's era of online shopping and technological advancements, producers can now operate as their own distributors, achieving higher efficiency in production and shipping. We consistently witness the growth of brands that handle the entire process from product design and manufacturing to marketing, sales, and shipping, all without relying on intermediaries.
September 11, 2023

Visual Merchandising with Selectika

Visual presentation is at the heart of retail and e-commerce. It is the art and science of presenting products that appeal to customers and enhance their shopping experience. It's like the behind-the-scenes that turns a store into a captivating wonderland of products and design. For example, think about the shopping experience at IKEA; their stores take you on a voyage of discovery.