e-commerce

April 8, 2024

Computer Vision

Computer vision stands as a beacon of innovation, empowering machines to perceive and interpret the visual world with astonishing accuracy and sophistication. It's not just about enabling computers to "see" like humans, but rather about revolutionizing industries and reshaping the way we interact with technology.
March 23, 2024

Reverse Image Search in Fashion E-commerce

Unlocking the Power of Reverse Image Search in Fashion E-commerce With Visual AI Reverse image search allows individuals to upload an image to a search engine to find related images, web pages, or information. This functionality has numerous applications, from identifying objects and locations to tracking down sources of images.
February 9, 2024

Return Rates in Fashion E-Commerce

Whether stemming from sizing discrepancies, quality concerns, or evolving preferences, returns pose significant logistical and financial hurdles for fashion retailers. This article delves into the underlying issues contributing to high return rates in fashion e-commerce and explores potential solutions to reduce return rates.Whether stemming from sizing discrepancies, quality concerns, or evolving preferences, returns pose significant logistical and financial hurdles for fashion retailers.
December 25, 2023

Omnichannel: 2023 Ultimate Guide: Trends, Examples & Tips

The emphasis is shifting towards digitizing the high-touch experiences traditionally confined to physical stores. Consumers are anticipated to embrace a "hybrid shopping" approach throughout the upcoming year. Thus Navigating multiple channels to secure desired products. The complexity of shopping journeys now involves an average of nine touchpoints, reflecting the evolving nature of consumer behavior
December 10, 2023

Tech Stack

What is Tech Stack, and how can a great-performing e-commerce website be built? A tech stack is a collection of technologies that work together to build and operate a website, application, or project. Think of it as a layered system, where each technological solution.
November 8, 2023

Personalization in E-commerce

Personalization in e-commerce is the practice of tailoring the shopping experience to each individual customer. This can be done in a variety of ways, such as recommending products based on the customer's purchase, browsing behavior, and demographics. Personalization in e-commerce is a growing trend.
November 5, 2023

Visual Merchandising in E-commerce, Tips & Trends

Visual merchandising is the art and science of presenting products in a way that is visually appealing and encourages customers to buy. It is a key element of both traditional brick-and-mortar retail and e-commerce. Here are the latest trends and tips to boost conversion rate with visual merchandizing.
October 27, 2023

Conversion Optimization

Conversion optimization is improving various elements of the e-commerce store to maximize the percentage of visitors who take a desired action, such as making a purchase or filling out a form. By carefully analyzing user behavior and implementing targeted changes, it can significantly increase conversion rates and ultimately drive more revenue for the business.