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Google Image Search: Transforming E-Commerce with Selectika

Google Image Search emerged as a transformative tool in user experience and convenience when it comes to online shopping. Its impact is particularly notable when combined with Selectika, which specialize in visual search and product discovery. How Google Image Search works Google Image Search uses a sophisticated system to analyze both metadata and visual content […]

How AI Increases Online Shopping Conversion Rates

Transforming Browsers into Shoppers A potential shopper searches online for light wash baggy jeans. They click on the first option which opens up a page for a pair of jeans on your website. The shopper decides they like what they see, but they want to continue looking for more options. They exit out of your […]

The Direct-to-Consumer (D2C) Revolution in E-Commerce Fashion

The Rise of Direct-to-Consumer (D2C) in Fashion E-Commerce: How Selectika is Leading the Charge The fashion industry is undergoing a major shift, driven by the rise of Direct-to-Consumer (D2C) business models. This change is particularly noticeable in fashion e-commerce, where more brands are choosing to connect directly with customers, bypassing traditional retail intermediaries. Selectika, an […]

Selectika: The Leading AI Styling Platform

Selectika is a cutting-edge AI styling system seamlessly integrating into e-commerce websites. By leveraging advanced Image Recognition and Data Science, Selectika extracts rich product attributes from your catalogue—such as fabric, shape, neckline, style, and occasion—and analyses them against shoppers’ preferences, including body proportion, personal style, and emotional state. With its sophisticated styling algorithms, Selectika provides […]

Optimising Your E-commerce Tech Stack

Core Elements for Tech Stack Frontend This client-facing segment ensures a smooth and engaging shopping experience. It usually comprises: Backend The server-facing component that underpins site functionality. Commonly involved technologies include: Additional Components Crafting an Effective Tech Stack for E-Commerce: Key Considerations When developing or refining a tech stack for an e-commerce business, several critical […]

Revolutionising the Personalised Shopping Experience

Revolutionising Personalised Shopping: Balancing Innovation and Privacy As technology advances, our expectations for personalised experiences grow. We want apps and online platforms to know our preferences and anticipate our needs. This is evident in how we interact with services like Amazon. We constantly favourite items and leave reviews because Amazon’s recommendation algorithm offers a highly […]

The Future of Retail

Discover how the future of retail is set to revolutionize our shopping experiences. From ultra-fast drone deliveries and automated kitchens to digital dressing rooms and robot customer service, explore the innovations that will make shopping more convenient, personalized, and immersive than ever before.

Therapeutic Styling

Transform Your Shopping Experience with AI-Driven Personalisation and Sustainable Satisfaction